inside King Oyo’s Visit to Inspire Africa Coffee Factory

The Omukama of Tooro, Oyo Nyimba Iguru, was in Rwashamaire, Ntungamo District, on Thursday for a high-profile visit to the Inspire Africa Coffee factory.

The tour was aimed at promoting youth participation in agriculture, particularly the coffee value chain.
The Omukama was received by Inspire Africa Coffee Group CEO Nelson Tugume, whose enterprise has earned wide acclaim for championing value addition and innovation in Uganda’s coffee industry.
Tugume described the royal visit as a strong endorsement of youth-led agricultural entrepreneurship and an opportunity to amplify conversations about sustainable livelihoods through agribusiness.
“To have His Majesty, who himself is a passionate advocate for youth empowerment, tour our facility is a great honour and a boost to our vision.”
The King encouraged people in Tooro Kingdom and beyond to put more efforts in growing Coffee to boost house hold incomes. He thanked the Management of Inspire Coffee, the Leadership of Ntungamo District and Farmers of Ntungamo District for the warm hospitality.
The Inspire Africa Coffee factory, known for its cutting-edge technology and commitment to quality, took King Oyo through the entire coffee processing chain—from bean sorting to final packaging.
The factory has previously attracted national attention, with past visitors including President Museveni, First Lady Janet Museveni, the Leader of Opposition in Parliament, and various parliamentary committees.
King Oyo’s visit comes as preparations peak for the upcoming Inspire Africa Coffee Marathon, scheduled for 24 May 2025.
The event will feature Tanzanian star Diamond Platnumz and Uganda’s own athlete Docus Inzikuru, further bridging agriculture, sport, and entertainment in a bid to inspire youth.
The Tooro monarch, who has long supported youth and agricultural initiatives, used his visit to rally more of his kingdom’s subjects—especially the young—to embrace coffee farming and value addition.
“The world loves our coffee, but it begins with how we treat the bean here at home,” Tugume said. “Our goal is to ensure young Ugandans see coffee farming as a dignified and profitable venture.”
With royal attention now turning toward the hills of Ntungamo, stakeholders in the coffee sector will be watching closely to see how King Oyo’s presence might stir a renewed embrace of Uganda’s most iconic export crop.