BUSINESS: Tanzania’s NMB, transport stakeholders unveil e-Fare payment system

Commuters will enjoy seamless payment of their fares with the new platform

Dar es Salaam – Tanzania’s National Microfinance Bank (NMB) has partnered with Mastercard and transportation solutions provider- EYWA to launch digital transactions that would ease commuters’ fare payments.

Consisting of a MobileApp and a Transit Card, this first-of-its-kind mass transportation solution in the country, this will leverage cashless payments and digital technologies to efficiently transform how millions of commuters are moved daily within and across major cities.

The NMB Acting Managing Director, Ruth Zaipuna speaking to Tanzania’s Daily News revealed that the nation’s transport sector was growing rapidly.

“We are committed to growing Tanzania’s transportation sector and working with partners such as EYWA and Mastercard to introduce a digital solution that will not only promote a cashless society but will also benefit commuters and passengers and the economy.

“Formalization of these payments is a key component of NMB’s drive to enhance financial inclusion among the commuters and the transport sector as a whole. With Mastercard QR, we are providing an efficient means for commuters to receive payments from all mobile network operators and commercial bank customers that are Mastercard QR enabled. We all understand the obvious security risks that come with handling cash,” she said.

Tanzania’s Rapid Transit System in Dar es Salaam

As the banking partner in this partnership, NMB Bank is no stranger to enabling commercial transport operators join the formal economy using digital payments technology tools.

Powered by the Mastercard QR (quick response), EYWA’s mobility management platform technology and NMB Bank’s banking expertise, commuters can now minimize contact during transit and stay safe as they commute.

The solution enables commuters to avoid ticket-buying queues, check into the waiting pool of their destination, track the time of arrival of their buses and avoid the jostling and human-to-human contact by scanning their card to board the bus.

The EYWA Chief Executive Officer, Toffène Kama, said, “We are committed to making decent mass-transit services accessible for all with a goal of moving millions of Africans daily and safely, at the cost they can afford. As the world grapples with the Covid-19 pandemic, we are humbled to be able to launch a solution that will enable commuters in Tanzania transit while being able to stay safe by limiting human-to-human contact.

“Leveraging Mastercard QR and our unique technology, the solution centralizes the fare collection from a broad range of payment methods, ensuring a convenient, secure and hassle-free cashless experience for both drivers and passengers. We commend the efforts of the Association of Transporters in Dar es Salaam (UWADAR) and others in ensuring their network of drivers optimize this solution in providing better services to their customers.”

With the use of their mobile phones (feature or smartphone) and transit cards, commuters can also cut out cash payments and the time wasted waiting for change through the pre-payment feature.

Commuters wait for transport means at one of the bus stations in Dar Es Salaam, Tanzania.

Commercial bus operators, on the other hand, will be able to view their passenger pool ahead of their arrival at the next station, ensure swift and organized passenger pick-up and be pre-informed on the number of stops per trip making travel time more predictable and efficient.

In addition to this, bus operators will also benefit from being included in the financial ecosystem through the digitized payments, creating for themselves distinct financial records needed for securing credit facilities for the expansion of their business or maintenance of their vehicles.

These partnerships have resulted in a Mastercard QR consumer base of tens of millions and more than 50,000 new merchants accepting QR payments in the country.

Area Business Head, East Africa, Mastercard, Adam Jones, said “With more people travelling around urban areas for work or leisure, cities are looking to better address the demand across public transit networks.As such, we are proud to have partnered with EYWA and NMB Bank to launch Mastercard QR in the transport sector, an integral part of Tanzania’s economy.”

To enjoy this service, all passengers need to do is get their free EYWA Transit Card from EYWA agents located at bus stops and topup through any of their preferred platforms.

Commuters will receive information on the next arriving bus on their mobile phones. Smartphone users can also download the EYWA App for even better user experience.

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